Tag Archives: seo

7 Challenges Faced By Startup Businesses In SEO And How To Overcome Them

17 Nov

Marketing startup businesses in SEO can be a challenge, even though they bring new, unexplored, and interesting ideas to the market. It s important for any startup to get the word out about the nature of their business while reaching an audience that matters. That s where having a good SEO strategy comes into play. Hiring an experienced webmaster is highly recommended. The expert will implement an array of techniques to get your website noticed by search engines. In turn, these search engines reach your target audience so that you can convey everything you want about your new business. Webmasters well-versed in the unique challenges of startup businesses in SEO will be good team members. Investing in good SEO efforts will result in a constant stream of business. The great thing about search engine optimization is that the costs are much lower in comparison to traditional means of print and electronic media advertising. The entire SEO process is best handled by a professional because G


29 Website Design Elements That Kill Your SEO And Conversions

18 Oct

Everyone hopes to choose the right website design elements for creating a visually appealing website that s easy to use. It s common knowledge that good web design can boost sales and help with optimization. Yet, there are certain website design elements that could hurt your site. Using any of these negative elements could hinder your website s ranking or conversion results. In this article, I ve highlighted 29 of these website design elements that could harm your SEO and Conversion. Little to no content Having fresh, quality content is one of the most essential website design elements for SEO. Search engines always prefer sites that have a lot of original content they can index and crawl. This was proven in a study conducted by serpIQ that examined the top 10 search results for more than 20,000 keywords. Researchers found that pages showing up in the top 10 list for any keyword on Google had an average content length of 2,000 words. Excessive use of CSS and JavaScript Sure, you can s

Is User Experience That Important When It Comes To SEO?

23 Sep

User experience may not first come to mind when you think of SEO, but what exactly is a search engine optimized website? Many bloggers and website owners mistakenly believe that it s making your site more relevant with title tags, meta tags, and alt tags. If you think the same, then you ve been fooled by SEO. An optimized website follows a set of on-page practices to make it more search engine friendly. While tags do help Google understand your site s content, the search engine uses more than 200 ranking factors to evaluate SERP ranking. All of Google s ranking factors can be summed up into these five major bullets. Two are based on link-building approach, one is based on social presence, and two are based on user experience, which is within your control. I ve written posts on link-building, on-page SEO, and social media previously, but today I d like to discuss the importance of user experience. Why should we focus on user behavior and user-centric SEO approaches? Google launch

SEO For Non Profits – 15 Tips On How Non Profits Can Improve Their SEO Today

25 Aug

Old fashioned fundraising practices are long dead. The digital era imposes new rules. Getting visibility in the major search engines has become increasingly important for nonprofits. Now, with the power of SEO for nonprofits, you can turn your website into a fundraising tool. Search engines rank websites on the basis of algorithms. These algorithms change continuously, thus getting on top of the search results page does not necessarily mean your website will remain there forever. Staying on top of the rankings requires a lot of effort. Having a well-optimized website would make it much easier for your constituents, donors, partners, and the media to find you online. How do you do that? 1. KEYWORDS The most important thing you have to pay attention to are the keywords. Keywords will lead potential website visitors to your website. Make sure that they are related to your core mission. If you choose inappropriate keywords, then you will not reach a desired audience. Before choosing the

Dentist SEO: A Step by Step Marketing Guide

9 Apr

This post is aimed at dentists interested in ranking better in Google, but who are unsure of where to start. This Dentist SEO guide will walk you through the steps you need to take to be successful online and to start generating more leads for your business.If you’ve got a sharp office assistant, he or she could implement these strategies in their spare time during the work day. All you have to do is follow the steps below!Dentist SEO FundamentalsBefore we get into the step by step example, here are two fundamental items you need to be sure you have completed:1 NAP on website. Your business name, full address, and phone # must appear on the home page of your website, and preferably on every page. It must be in text and not in an image because Googlebot (Google’s spider) cannot read images. Your business name should be your legal business name or dba. If you have a suite number, it should be listed and your phone number should include the area code. Check with your webmaster to mak

Is SEO Marketing Strategy a Good Long Term Solution?

12 Feb

SEO Marketing or Search Engine Optimization Marketing is a process through which you can get your website optimized for the search engines. In plain English, this means that SEO can take your website to the top of the search engine results pages. These search engine results pages are simply what the search engine displays when a particular phrase is typed into the search query box.Now consider this, SEO is not a quick fix. You can not go and do a few tweaks here and there and magically expect an instant traffic boost. In fact, SEO is and can only be a long-term strategy. If I told you that in 5 years from now you d get millions of dollars worth of free traffic from Google by pressing a button now, would you press that button? Of course you would But there is no such button getting there requires some effort and a good understanding of SEO.So whether SEO is a good solution for you depends on how well you understand it, and whether you are willing to invest the resources needed to get

Learn how this Sacramento SEO Expert has Steadily Increased Traffic for Local Businesses

19 Jan

Increasing traffic is an everyday struggle for many businesses. With the ever changing rules and practices of search engines, it’s sometimes hard to keep track of what works and what doesn t. If you want to avoid all that stress, consider trying the best Sacramento SEO expert services you can find.Hiring a professional to take care of your SEO helps you improve your business in many ways. For starters, you can focus on your business tasks instead of spending your time searching for effective ways to improve your SEO.Sure, you can find many articles on the Internet with advice, tips, and tricks for increasing your traffic and yes, most of them really work well. However, SEO experts have the knowledge and experience to tailor a customized SEO strategy that will work best for your business.Our Sacramento SEO expert team has been helping local businesses to achieve a steady stream of new customers, using a customized strategy tailored to each one of them individually. These busin