The Shark Tank Formula for Startup Success

26 Aug

On the hit ABC show Shark Tank, contestants don’t survive the tank simply because they’re pretty…Well, maybe sometimes. But, to actually win the show and achieve startup success, you’ve got to know how to play the game. This is especially difficult when the rules of the game are very tricky and almost nonexistent. Yet, the same is true for your startup company outside of reality TV in this cutthroat business world. In order to make it, you’re going to compete against a horde of bigger sharks that have been around a lot longer than your startup has and a lot of other baby sharks in the same boat as you. Beyond just a killer idea, it takes skill, practice, ambition, and a whole lot of patience to get ahead. You have to figure out how to get consumers to come to you, and even more importantly these days, how to get your social media accounts running to amass an army of loyal followers marketing for you. While it is important to know who to target, it is even more essential to k


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